USG Corporation
Print
Events
Web Site
Video
USG Framing Promotional Events

In addition to print collateral, web marketing and video, Torque's marketing program for USG Framing has included multi-day events and tradeshow support.

Beginning with an event in Baton Rouge that followed the Gulf State building crisis, we tailored these events to speak to local political leaders, builders, carpenters, code officials and the media. This aggressive approach to engaging USG Framing's potential customers has enabled our client to engage in negotiations for several large deals, and two steel framing factories are expected to reach capacity ahead of schedule.