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Search Engine Marketing

Pay per click advertising is an important program in the overall search marketing mix, offering speed, control, targeting and measurement. In combination with organic search optimization, it can accelerate your website/company visibility development greatly.

But every campaign needs careful management. You need to pay close attention to your changing markets. It all takes time, and advert copy requires constant adjusting.

Our clients face the challenged of overpayment and loss of listings. They experience time pressure in managing the keyword bidding process, managing billing, managing hundreds if not thousands of keywords across multiple search providers. The struggle to integrate paid search marketing with other aspects of their marketing program.

Torque’s pay per click management service ensures that your campaigns are targeted, affordable, and accountable. You can see exactly what your return on paid search advertising spend is at the click of a mouse. You can also building brand presence on leading search engines.

At Torque, our clients receive hands-on campaign management. Our reporting ensures we don't just give you results but also analysis, trends and constant recommendations to maximize your ROI on every click. We pay close attention to the details, freeing you to run your business. We will get your campaign activated on the major search platforms, including Google, Yahoo! Search, MSN.

We offer a number of flexible management fee systems with the most popular being based on a percentage of the media spend you pay per month. We find in many campaigns we take over that up to 30 cents per dollar spent is wasted. Our team ensures your campaign is optimized to bring the right customers to your site.

Our management service keeps everything in check and visible. If you have critical questions about developing your paid search program, we’d be happy to share our way of asking questions, and consider how to develop a plan that will fit your needs.